Friday, November 15, 2019
Suspense And Tension In Jaws Film Studies Essay
Suspense And Tension In Jaws Film Studies Essay How does the director Stephen Spielberg use film technique to build suspense and tension for the audience in the film Jaws? The film Jaws was directed by Stephen Spielberg. The film is about the incessant shark attacks that happened in Amity in USA. It was set up in Amity which is near Kansas in USA. It is set on 4th July which was an Independence Day in USA. Everyone has the day off to celebrate their holiday very year and it is a national holiday in America. Throughout the film we are about to discover the fantasy of the war between Shark and People, which the director Spielberg uses the devises to build that tension, suspense and fear. The music is played when the shark comes in distance and closer to the beach. First the music very slowly and when it gets louder and louder we feel like the shark is coming. This sound is like a theme of the film, which makes everyone to keep attention to the film. This type of music is Non-Diegetic music. This gives the audience that they are below the sea imagining the shark is waiting for them. If the shark be revealed straight away, it would destroy the whole story. Stephen Spielberg wants to build suspense by suspense to create the film attentive to it audience. One technique is that the music is used to build up the tension. Stephen Spielberg uses long shot to show this and cover all the details in the proof to show what happened. Second attack was quite different. It is the attack of the little boy whose name was Alex. He swam in his inflatable lilo away from the rocky sand to the sea. When he was there the shark attacked him. We know this by looking from the music and fins coming out from the shark. The camera angles builds up the tension and suspense to show like we are looking from the angle of shark and when the attack happened from the distance it shows people to show exact how the boy was attack. The Director builds up the fear of the shark by making music devious and dangerous like you get on the horror film. Director uses music like dun, dun sound/music that makes you follow the shark on its trail. You will follow the music as well as you are looking from the shark perspective. On this second attack he uses lots of close-up shots of the boy to show off the detail. The camera shot tracking is shown as though as you are shark and following the boy on his lilo. Jump cut is shown to take close shot of the people by cutting people shot one by one. After that camera moves into a close-up of the boy, who is now lying on a yellow lilo. Brody continues to look at the water, which raises tension. When we look around the beach we see yellow objects; umbrella, bathing suits, towels and a boys lilo. This is because yellow associate with fear because most of the warning signs have yellow sings like a hazardous sign. As the camera films the shore, we see a man wearing a yellow shirt playing with his dog. Moments later when he was playing fetch with his dog pippin, pippin goes missing. Dog is nowhere to be seen but only a stick floating on the surface of the sea. This is known as a camera focused, focusing on the stick only and usually called Miss -en- scene. There is no music being played, audience dont know whether the shark came again or the dog run off somewhere along the beach. This creates suspense as well as a fear. Director use number of techniques to build up fear of shark in numerous. At the first attack, Spielberg doesnt reveal the shark so audience will use their imagination a visual picture in their mind of what the attacker looks like. Tension is increased by the music factor. It is played in fast tempo and played in slow and silent way. At the second attack he builds fear for the characters by making a fin visible in the ocean surface bed. This may be first time the audience and characters in the story seen the shark and able to come to decision about first and second attack. Spielberg uses lot of camera techniques as well as music to create the suspense during the story. We hear shark music dun dun sound to tell us that the shark is coming. The music is like a heartbeat which makes louder and louder as it represent mainly shark. The music is like theme or symbol that represents the shark in the film. This is how Spielberg uses the film to become more tense and interesting. As we get to shark, we expect shark to attack or we know it is lurking quite close. Spielberg structured the film so that first and second attacks are together each other. First he kept audience alert at the first attack then continues to build fear and tension at the second attack which we see a boy in his lilo and dog goes missing. Broodys predicted that first attack was done by shark. Most of the films there is some kind of hero. In the film hero is Brody. In first attack he was the male actor to spot the theory of the shark and we were side of him. At the third attack, tension increased after a smaller shark had been killed and it was been killed by two people. But Brody thinks that the shark is too small to bit the people and this tells us more tension is about to come. This third attack is difference by manipulating others. In this attack Spielberg chose Broodys son as an alone poor child. First two attacks were involved strangers, now in the third attack its the Broodys son being involved because this has an effect on Broody. Its the last section of the film which has more tension than any other part. Whereas two attacks had been occurred in beach but now they will be out in sea to catch that killer shark in a small boat. They are fearful because they suddenly remembered that shark will be gone forever. After the investigation team have found a size of the shark, they become more afraid and couldnt believe the size of it. It putting a dramatic suspense on now because the team now realised that they now need a bigger boat to kill the shark. Now the suspense begins and audience knows that shark is going to hunt and maybe eat them. Spielberg made sure the small boat was involved to create that fear, tension and suspense. At the very last, Tension decreased because Broody kills that shark for last blowing the audience remains on seat though out the rest of the film.
Wednesday, November 13, 2019
Spanish Food Essay -- Food Culture Cultural Research Papers
Spain, the third largest country in Europe, has a strong history and diverse culture dating back to when the Iberians first inhabited the land. The country lies between the Mediterranean Sea and Atlantic Ocean and the land ranges from mountains to meadows. Over hundreds of centuries, many different civilizations have inhabited the land influencing the people there today. From the Visigoths and Celts to the Romans of the Middle Ages, Spain has received a rich history and background. One of the strongest of its cultures is the food. All of these cultures brought a particular type of food and combined and blended with the food that exists there today. Spain is very popular for olives, vineyards, and citrus fruit. Another well-liked food is garlic, including varieties of peppers and spices. Once spice specificallyââ¬âgolden saffronââ¬âis essential in many recipes, including the Spanish Paella. There are many distinguished Spanish foods that encompass the daily life and culture of the country. The tapa is a way to sample a variety of Spanish foods. This method of eating is the cornerstone of Spanish cuisine. A tapa is a small dish of food, similar to an appetizer in the United States. Mainly in bars, they are served throughout the day. No single food makes up a tapa; it can be seafood, vegetables, or meat. Tapas normally are eaten primarily at two times of the day. The first is at or around 1:00pm for an early-afternoon snack. Normally, tapas are served prior to a large afternoon ...
Monday, November 11, 2019
Diminishing American Pride Essay
The book Zeitoun basically talks about a Syrian American familyââ¬â¢s experience in the time of Hurricane Katrina. It was mainly divided into two story lines, one of Abdulrahman Zeitoun, the main character, a Syrian American contractor; and one of Kathy, his wife, a white woman converted Muslim. Zeitoun had an extraordinary life, also an extraordinary experience in the time of Hurricane Katrina. He was a successful well-known businessman in local area. When everyone else was fleeing their hometown before Katrina came, Zeitoun chose to stay to protect his house and business. Later then when the city was flooded, he travelled around with his small canoe, delivering help and resources. However, he was wrong arrested as a looting suspect then and was sent into jail. He was treated as a terrorist and taken away the right of fair trial, forced to confine in a maximum security prison for a crime he didnââ¬â¢t commit. At the end, Zeitoun was released and able to unite with his family again, but he was not compensated in any ways for his misfortune. As this book describes, everything in the time of Hurricane Katrina had gone crazy, including the American criminal justice system. The main objection of this book is to criticize racism phenomenon in America and the rotten criminal justice system. Racism is a main subject in this book. It was first mentioned in this book in Kathyââ¬â¢s story line about her past life experience. ââ¬Å"Years earlier, Kathy and her mother had gone to the DMV together to have Kathyââ¬â¢s license renewed. Kathy was wearing her hijab, and had already received a healthy number of suspicious looks from DMV customers and staff by the time she sat down to have her picture taken. The employee behind the camera did not disguise her contempt. ââ¬ËTake that thing off,ââ¬â¢ the woman said. â⬠(Zeitoun page 58) From the mentioning of these kinds of past experience seemed irrelevant to Hurricane Katrina, we can see the authorââ¬â¢s desire to insert the topic of racism into this book. Kathyââ¬â¢s case shrinks small comparing to Zeitounââ¬â¢s case in his arrest. ââ¬Å"ââ¬ËYou guys are al Qaeda,ââ¬â¢ the soldier said. Todd laughed derisively, but Zeitoun was startled. He could not have heard right. Zeitoun had long feared this day would come. Each of the few times he had been pulled over for a traffic violation, he knew the possibility existed that he would be harassed, misunderstood, suspected of shadowy dealing that might bloom in the imagination of any given police officer. After 9/11, he and Kathy knew that many imaginations had run amok, that the introduction of the idea of ââ¬Ësleeper cellsââ¬â¢- groups of would-be terrorists living in the U. S. and waiting, for years or decades, to strike- meant that everyone at their mosque, or the entire mosque itself, might be waiting for instructions from their presumed leaders in the hills of Afghanistan or Pakistan. (Zeitoun page 212) It didnââ¬â¢t surprise me at all that Zeitoun have those thoughts that might seem over-worried in some peopleââ¬â¢s eyes.. Indeed, another author Maysan Haydar had mentioned similar thoughts in her essay ââ¬Å"Veiled Intentions: Donââ¬â¢t Judge a Muslim Girl by Her Covering. â⬠ââ¬Å"Now some people hold their breath a bit longer, assuming Iââ¬â¢m a fundamentalist or wondering if Iââ¬â¢m there to cause them harm. I sense people studying me on the trains, reading the cover of the book in my hand and trying to gauge if I am one of ââ¬Ëusââ¬â¢ or one of ââ¬Ëthemââ¬â¢. I grapple with the frustration that I canââ¬â¢t reassure everyone individually that my goals have everything to do with social justice and nothing to do with holy war. But I have seen suspicious fade in the eyes of the pregnant woman to whom Iââ¬â¢ve given my subway seat or the Hasidic man whose elbow Iââ¬â¢ve taken to help him up the stairs. â⬠(Haydar pg 406) I feel very sorry for Haydar and Zeitounââ¬â¢s experiences. Muslim people are always feared to be presumed as terrorist. American frightened by the traumatic event of 9-11 developed a stereotype against people from Middle East. The fear of being attack also again drove American crazy on national security. However, for whatever reason, racism has put upon so much harm on people we discriminate against. Muslim people like Zeitoun, hard working and honest people, are forced to live under the fear of being prosecuted for his race someday, taken away from his family, locked up in somewhere nobody would know heââ¬â¢s died or not. Those fears have made them coward under a lowly skin, live like second-class citizens. ââ¬Å"In the weeks after the attacks on the Twin Towers, Kathy saw very few Muslim women in public. She was certain they were hiding, leaving home only when necessary. In Late September, she was in Walgreens when she finally saw a woman in a hijab. She ran to her. ââ¬ËSalaam alaikum! ââ¬â¢ she said, taking the womanââ¬â¢s hands. The woman, a doctor studying at Tulane, had been feeling the same way, like an exile in her own country, and they laughed at how delirious they were to see each other. â⬠(Zeitoun page 46) Indeed, as part of international society, American allowed people to be exiled from their own country. In Edward Saidââ¬â¢s essay, ââ¬Å"Statesâ⬠, he escribed how they, Palestinian people was exiled from their own country and forced to scatter around the world, be denied of personal identity everywhere. â⬠Some Israeli settlers on the West Bank say: ââ¬ËThe Palestinians can stay here, with no rights, as resident aliens. ââ¬â¢ Other Israelis are less kind. â⬠(Said pg 546) ââ¬Å"The fact is that today I can neither return to the places of my youth, nor voyage freely in the countries and places that mean the most to me, nor feel safe from arrest or violence even in the countries I used to frequent but whose governments and policies have changed radically in recent times. (Said pg 547) In a documentary I have watched, in some cases, if a Palestinian wants to travel from points to points, they have to go through checkpoints set up by local military. They would be asked to show their prove of identity and relevant documents which sources were mostly denied. Nobody tell them what to do then, no laws protect them, some of them canââ¬â¢t even go to hospitals and schools like every other human being in the course that they donââ¬â¢t have a legal identity. We as adults, teach our kids not to bully in school, that itââ¬â¢s wrong to do so. In contrast, as a human, we allow our country, ourselves to bully on people with a different skin tone. Isnââ¬â¢t this hilarious? Another main subject posted in this book is the criminal justice system in America. Zeitoun was initially arrested in his house, then taken to the bus station, naked searched and put in jail. Throughout the whole process, he had never been told of his charges, no phone calls granted, no one had ever given him a chance to defend himself or to find a lawyer. He was treated as terrorist. In the course of his Middle-Eastern accent, everything about him seemed suspicious to the guards. He was kept in inhumane confinement, was given pork for food despite his religion. He had a deep wound in his feet but was never treated nor given any medical attention. There were basically no laws in effect, Zeitoun was treated as if he wasnââ¬â¢t an American citizen anymore, constitutions and laws donââ¬â¢t protect him. ââ¬Å"Watching the evidence on the table mount, Zeitounââ¬â¢s shoulders slackened. Most municipal systems were not functioning. There were no lawyers in the station, no judges. They would not talk their way out of this. The police and soldiers in the room were too worked up, and the evidence was too intriguing. (Zeitoun 215) But the most disappointing fact about this is what t I found out later in the book, that all of this happened to Zeitoun was not special cases happened once or twice, it was somehow permitted. ââ¬Å"But knowing that Zeitounââ¬â¢s ordeal was caused instead by systemic ignorance and malfunction- and perhaps long-festering paranoia on the part of the National Guard and whatever other agencies were involved-was unsettling. It said, quite clearly, that this wasnââ¬â¢t a case of a bad apple or two in the barrel. The barrel itself was rotten. (Zeitoun 307) This is totally different from what I learnt from my administration of justice class. The whole process is wrong. How could an innocent person be justified this way? Not even a phone call allowed. It is nothing better than abduction. Who gave government the right to treat people like this? I guess under the name of National Security, thereââ¬â¢s nothing government canââ¬â¢t do, all laws and constitutions could be undermined. James Bamford, author of essay ââ¬Å"Wiredâ⬠pointed out the same point, says in his essay, ââ¬Å"ââ¬â¢They violated the Constitution setting it up. He says bluntly. ââ¬Å"But they d idnââ¬â¢t care. They were going to do it anyway, and they were going to crucify anyone who stood in the way. ââ¬â¢Ã¢â¬ ââ¬Å"Basically all rules were thrown out the window, and they would use any excuse to justify a waiver to spy on Americans. â⬠(Wired pg 0843,, 084) National Security, initially served the principle of protecting Americans has become a tool to against Americans. ââ¬Å"The NSA has turned its surveillance apparatus on the US and its citizens. It has established listening posts throughout the nation to collect and sift through billions of email messages and phone calls, whether they originate within the country or overseas. It has created a supercomputer of almost unimaginable speed to look for patterns and unscramble codes. Finally, the agency has begun building a place to store all the trillions of words and thoughts and whispers captured in its electronic net. â⬠(Wired pg 81) Isnââ¬â¢t it scary to know our government has already gone this far for ââ¬Å"National Securityâ⬠? Anyone is a target of NSA. But who is more prone to be checked on? I believe this could be linked again to the topic of racism. Look back to Zeitoun and his fellowsââ¬â¢ arrest; I believe they would never have been presumed as terrorists, despite the same context and evidence, if all four of them are white. The book Zeitoun serves more than a journalism. Dave Egger cleverly brought out these two important topics to us through the book. Could we still call our country States of freedom and equality after learning all these previously unknown facts? Itââ¬â¢s time for people to stand up to protect the prides of America, fix our criminal justice system, drive racism into history and look forward to a better, true States of freedom and equality.
Friday, November 8, 2019
Definition and Examples of Academic Prose Styles
Definition and Examples of Academic Prose Styles Academese is an informal, pejorative term for the specialized language (or jargon) used in some scholarly writing and speech. Bryan Garner notes that academese is characteristic of academicians who are writing for a highly specialized but limited audience, or who have a limited grasp of how to make their arguments clearly and succinctly (Garners Modern American Usage, 2016). The Tameri Guide for Writersà defines academese as an artificial form of communication commonly used in institutes of higher education designed to make small, irrelevant ideas appear important and original. Proficiency in academese is achieved when you begin inventing your own words and no one can understand what you are writing. Examples and Observations Dale was not a good writer. Trust me on this. . . . [I]n training to be an academic, Dale was crippled by the need to write in academese. It is not a language formed by any human tongue, and few, if any, academics survive the degradation of it to move on to actual prose.(Dan Simmons, A Winter Haunting. William Morrow, 2002)There is original thought here, but the reader is immediately confronted by the language academics apparently use to communicate with one another. Sometimes it reads like a translation from the German, at others that they are merely trying to impress or indulging in a verbal cutting contest. Here are a few of the words you should be prepared to encounter: hermeneutics, commodified, contextualizing, conceptualize, hyperanimacy, taxonomic, metacritical, rhizome, perspectivizing, nomadology, indexical, polysemy, auratic, reification, metonymic, synecdoche, biodegradability, interstitial, valorize, diegetic, allegoresis, grammatology, oracy, centripetality, and esempla stic.(Stanley Dance in a review of two anthologies of jazz studies; quoted by George E. Lewis in A Power Stronger Than Itself. University of Chicago Press, 2008) Vernacular Equivalents to Academese[E]ffective academic writing tends to be bilingual (or diglossial), making its point in Academese and then making it again in the vernacular, a repetition that, interestingly, alters the meaning. Here is an example of such bilingualism from a review of a book on evolutionary biology by a professor of ecology and evolution, Jerry A. Coyne. Coyne is explaining the theory that males are biologically wired to compete for females. Coyne makes his point both in Academese, which I italicize, and in the vernacular, staging a dialogue in the text between the writers (and the readers) academic self and his lay self: It is this internecine male competitiveness that is assumed to have driven not only the evolution of increased male body size (on average, bigger is better in a physical contest), but also of hormonally mediated male aggression (there is no use being the biggest guy on the block if you are a wallflower). It is this type of bridge discourse that en ables nonspecialists and students to cross from their lay discourse to academic discourse and back. . . .In providing a vernacular equivalent of their Academese, writers like Coyne install a self-checking device that forces them to make sure they are actually saying something. When we recast our point in vernacular terms, we do not simply throw out a sop to the nonspecialist reader, much less dumb ourselves down. Rather we let our point speak itself better than it knows, to come out of the closet in the voice of the skeptical reader.(Gerald Graff, Clueless in Academe: How Schooling Obscures the Life of the Mind. Yale University Press, 2003) If you cannot write about it so that anyone who buys the paper has a reasonable chance of understanding it, you dont understand it yourself.(Robert Zonka, quoted by Roger Ebert in Awake in the Dark. University of Chicago Press, 2006)Varieties of AcademeseCritics outside the academy tend to assume that academese is one thing, public discourse another. But in fact there are major differences of standards ranging from field to field: what constitutes evidence or valid argument, what questions are worth asking, what choices of style will work or even be understood, which authorities can be trusted, how much eloquence is permitted.(Wayne C. Booth, The Rhetoric of Rhetoric: The Quest for Effective Communication. Blackwell, 2004)Lionel Trilling on the Language of Non-ThoughtA specter haunts our cultureit is that people will eventually be unable to say, They fell in love and married, let alone understand the language of Romeo and Juliet, but will as a matter of course say Their libidinal imp ulses being reciprocal, they activated their individual erotic drives and integrated them within the same frame of reference.Now this is not the language of abstract thought or of any kind of thought. It is the language of non-thought. . . . There can be no doubt whatever that it constitutes a threat to the emotions and thus to life itself.(Lionel Trilling, The Meaning of a Literary Idea. The Liberal Imagination: Essays on Literature and Society, 1950) Passive Voice in AcademeseIf your style has been corrupted by long exposure to academese or business English, you may need to worry about the passive. Make sure it hasnt seeded itself where it doesnt belong. If it has, root it out as needed. Where it does belong, I think we ought to use it freely. It is one of the lovely versatilities of the verb.(Ursula K. Le Guin, Steering the Craft. Eighth Mountain Press, 1998) Pronunciation: a-KAD-a-MEEZ Also see: Academic WritingBafflegabGobbledygookLanguage atà -ese: Academese, Legalese, and Other Species of GobbledygookRegisterStyleUnder the Flapdoodle Tree: Doublespeak, Soft Language, and GobbledygookVerbiageVerbosity
Wednesday, November 6, 2019
4 Things That Define Minerals
4 Things That Define Minerals In the field of geology, you will often hear a variety of terms including the word mineral. What are minerals, exactly? They are any substance that meets these four specific qualities: Minerals are natural: These substances that form without any human help.Minerals are solid: They dont droop or melt or evaporate.Minerals are inorganic: They arent carbon compounds like those found in living things.Minerals are crystalline: They have a distinct recipe and arrangement of atoms. Despite that, though, there are still some exceptions to these criteria. Unnatural Minerals Until the 1990s, mineralogists could propose names for chemical compounds that formed during the breakdown of artificial substances...things found in places like industrial sludge pits and rusting cars. That loophole is now closed, but there are minerals on the books that arent truly natural. Soft Minerals Traditionally and officially, native mercury is considered a mineral, even though the metal is liquid at room temperature. At about -40 C, though, it solidifies and forms crystals like other metals. So there are parts of Antarctica where mercury is unimpeachably a mineral. For a less extreme example, consider the mineral ikaite, a hydrated calcium carbonate that forms only in cold water. It degrades into calcite and water above 8 C. It is significant in the polar regions, the ocean floor, and other cold places, but you cant bring it into the lab except in a freezer. Ice is a mineral, even though it isnt listed in the mineral field guide. When ice collects in large enough bodies, it flows in its solid state thats what glaciers are. And salt (halite) behaves similarly, rising underground in broad domes and sometimes spilling out in salt glaciers. Indeed, all minerals, and the rocks they are part of, slowly deform given enough heat and pressure. Thats what makes plate tectonics possible. So in a sense, no minerals are really solid except maybe diamonds. Other minerals that arent quite solid are instead flexible. The mica minerals are the best-known example, but molybdenite is another. Its metallic flakes can be crumpled like aluminum foil. The asbestos mineral chrysotileà is stringy enough to weave into cloth. Organic Minerals The rule that minerals must be inorganic may be the strictest one. The substances that make up coal, for instance, are different kinds of hydrocarbon compounds derived from cell walls, wood, pollen, and so on. These are called macerals instead of minerals. If coal is squeezed hard enough for long enough, the carbon sheds all its other elements and becomes graphite. Even though it is of organic origin, graphite is a true mineral with carbon atoms arranged in sheets. Diamonds, similarly, are carbon atoms arranged in a rigid framework. After some four billion years of life on Earth, its safe to say that all the worlds diamonds and graphite are of organic origin even if they arent strictly speaking organic. Amorphous Minerals A few things fall short in crystallinity, hard as we try. Many minerals form crystals that are too small to see under the microscope. But even these can be shown to be crystalline at the nanoscale using the technique of X-ray powder diffraction, though, because X-rays are a super-shortwave type of light that can image extremely small things. Having a crystal form means that the substance has a chemical formula. It might be as simple as halites (NaCl) or complex likeà epidotes (Ca2Al2(Fe3, Al)(SiO4)(Si2O7)O(OH)), but if you were shrunk to an atoms size, you could tell what mineral you were seeing by its molecular makeup and arrangement. A few substances fail the X-ray test. They are truly glasses or colloids, with a fully random structure at the atomic scale. They are amorphous, scientific Latin for formless. These get the honorary name mineraloid. Mineraloids are a small club of about eight members, and thats stretching things by including some organic substances (violating criterion 3 as well as 4).
Monday, November 4, 2019
Woolworths group plc operations in terms of management and leadership Essay
Woolworths group plc operations in terms of management and leadership - Essay Example This research will begin with the statement that the need for developing leaders and managers evolved long time ago. Since then, an increasing range of approaches with different interventions has developed some focusing on the education of managers, others on training and development skills, behavioral elements of roles and others on holistic approaches to personal development within the workplace. The array of methods and interventions are still growing along with different types of developers ranging from in-house generalists, educational institutions and to externally outsourced experts. However, the intervention used must be appropriate to the environment and individuals willing to learn. Leadership and management development is still growing immensely within organizations and often in isolation from the HRM and other personnel. While there may be reasons for the isolation, it is important that there exists a link between major human resource management and development areas. In addition, the functions should be able to contribute to and be part of business strategic planning to secure the companyââ¬â¢s future senior leaders and managers. Leadership and management development involves the development of individuals and of companyââ¬â¢s capacity in respects of operational, goal achievement, trust/direction dimensions. The report looks at the operations of Woolworths Group plc, to examine its leadership and management strategies to give us an understanding of where it failed and how it can revive itself again.
Friday, November 1, 2019
Industry Project Assignment Example | Topics and Well Written Essays - 500 words
Industry Project - Assignment Example g, the company experienced exponential growth due to the high demand of their products that had cutting edge technology occupying the largest segment in the market. Recently however, Samsung expects a decline in the demand of their product due to the increased competition brought by more players in the industry selling cheaper smartphones who have comparative technology to Samsung. The things that affect the supply for smartphones is the sales projection of a company for it to be able to deliver profit for its shareholders. For example, Apple and Samsung have profit projections for a certain period that would improve its performance from the previous period delivering profit to its shareholders and also to project a positive image for the company so that its value and shares of stocks will increase. They will in turn stimulate demand in the market through their marketing campaigns so that the available supply will be bought and them realizing their sales objectives. Another would be the discovery and introduction of a breakthrough technology in their products that is not present in competition. For example, if Samsung can make its smartphones wearable just like watch because of its bendability, consumers will be surely be interested to have the new smartphone. Samsung would in turn increase its supply and jack up the price due to the increased demand. The demand for smartphones this product is elastic. It is elastic because the consumption and use of the product can be influenced by certain factors such as competition and price. Smartphones can also be replaced by cheap cellphones without drastically impairing oneââ¬â¢s connectivity or by less known brands that have similar features. Concretely, this was evident when Samsung announced that the company expect a lower sales in Q2 of 2014 due to the increasing number of competition and availability of cheaper smartphones and indeed the company posted a poor sales performance (Triggs, 2014). The presence of
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